MUSEUM OF OBJECT DESIGN

This is a comprehensive identity for the Museum of Object Design, a product design museum located in New York City along the Harlem River. The identity was inspired by the architecture of the building itself, a design by Steven Hall originally intended for the Shenzhen Art Museum and Library. The building consists of a three-part removal to introduce grand ideas, to observe objects of validation, and to focus on the products themselves. This modular experience creates a sense of dimensionality and understanding of the objects, which are as versatile and flexible as the space itself. While structured, the organic forms hold opportunities for exploration.